January 2023
see details below
VIP EXPERIENCE
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INTERACTIVE TRAINING
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RELATIONSHIP BUILDING
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message from your host...
Have you ever attended a conference, got excited about the energy in the room, basked in the success stories and admiration for the speakers on stage, only to return to your hotel room with a notebook full of notes that you have no clue what to do with.
You get back home and you’re full of “game-changing” strategies that you have no clue how to implement and eventually the frustration begins to set in.
That is why I designed The B. Xperience LIVE! an exclusive VIP Experience that combines the best of our in-person client engagements and focuses not just on motivation and information, but practical application and on-the-spot implementation.
Get creative direction and image consulting during your Brand Photoshoot, real-time personal development in our Personal Branding Intensive, rapid fire coaching and practice in our Speaker Bootcamp, interactive strategy and coaching in our Sales & Marketing VIP Day and networking, inspiration and collaboration during our Brunch with Bosses.
That’s 3 SIGNATURE EVENTS for the price of ONE!
It’s a no-brainer for any serious Entrepreneur looking to BUILD, GROW or LAUNCH a Premium Brand.
Jasmine O. Dyson
Host/CEO & Brand Strategist
The Brand Xperience Lounge
You’re an expert in your field. You have the passion and prowess to quickly and efficiently generate dynamic results for your clients. Yet, you’re losing high-quality clients to less qualified, lower performing companies because you don’t have the marketing, messaging or methods to support your expertise. Building a luxe brand is not just about the price or prestige, it’s in the experience your clients encounter from initial contact to closure.
At BXP-LIVE! you’ll learn the tools and strategies necessary to position yourself as the PREMIER choice in your industry, package and sell a premium offer, and curate a luxury client experience, in a way that feels authentic to YOUR business and YOUR lifestyle.
This is an intimate
3-day VIP experience
During this 3-Day High-Touch Experience we’ll take a deep dive into your business infrastructure and build a roadmap to help you maximize your business goals. You’re attending this event because…
- You want to build, grow or launch a premium brand
- You want to discover what “whole life success” means for you
- You want to attract more qualified leads and ideal clients to your business
- You want to free up your time without decreasing your earning potential
- You want to increase your profits without sacrificing more time, money, or manpower
If this sounds like you, then you’re right where you need to be. Check out the agenda below…
The Agenda
Three days of deep-dive training and implementation.
January 2023
DAY 1: Personal Branding
You didn’t start out trying to build the business of your dreams, you wanted to build the LIFE of your dreams. A life where you don’t have to beg your boss for a raise, code-switch to get the promotion, sacrifice time with your family or deal with a toxic work environment. Listen, entrepreneurship is hard, it requires a level of focus and discipline that even the toughest of jobs can’t compare to, but on the other side is the rewarding feeling of choosing YOU.
On Day 1 we’ll tap into who you are at your core and discover that “secret sauce” that makes you the undeniable choice for those you are called to serve. Organic Marketing requires transparency and trust, so we’ll help you show up as the best version of yourself, so you can attract your ideal client.
BRAND PHOTOSHOOT (Elite VIPs Only)
- Custom Moodboard & Shot List
- On-Site Creative Direction
WELCOME SESSION: Personal Branding Intensive
- The Seven-Figure Mindset
- Leveraging Your Marketable Skills
- The Masterful Art of Networking
BONUS SESSION: Speaker Bootcamp (Elite VIPs Only)
- Perfecting Your Pitch
- Selling Yourself On the Stage
DAY 2: Sales & Marketing
You started this business to gain freedom…time freedom, location freedom and financial freedom. Yet, you spend most of your days sitting in front of your computer stressing out over the backend operations of your business. Marketing is not your strong suit, and if you’re honest sales calls give you major anxiety. Just remembering all the follow-ups, forms and formalities is just too much to manage.
Day 2 is all about simplifying your sales and marketing framework. You don’t need to be a marketing guru to make great money in your business, and you don’t have to give off “sleazy salesman” vibes to close more deals. You just have to get the right offer, in the right hands at the right time. And we’re here to help you do just that.
During this Sales & Marketing Intensive we’ll cover…
BUILDING YOUR SIGNATURE OFFER
- Identifying Your Premium Brand Blueprint (business model)
- Packaging & Pricing Your Premium Offer
- Building Your Customer Journey Map
MARKETING YOUR SIGNATURE OFFER
- Mastering Your Brand Positioning & Messaging
- Increasing Brand Awareness & Lead Generation
- Social Selling Secrets (content creation & community building)
SELLING YOUR SIGNATURE OFFER
- Sales Psychology & Closing Secrets
- Customer Relationship Management (client acquisition + retention)
- Profit Planning & Scaling
DAY 3: The BOSS Life
Living the lifestyle of an entrepreneur is much easier when you have a community of like-minded individuals to keep you motivated, bounce ideas off of, and share useful resources.
On Day 3 we’ll be hosting our 5th Annual “Brunch with Bosses”. Hear from newbie entrepreneurs who built successful businesses during the pandemic, seven-figure CEOs who maintained longevity during the highs and lows of business, influencers who used their personalities to captivate audiences online, and more. Put on your best “Polo Club Chic” fashion and enjoy the education, inspiration, and representation every emerging CEO desires.
Behind the Brand Interviews
- Millionaire CEO
- Social Media Superstar
Expert Panel Discussions
- Newbie Success Secrets
- Establishing “Whole Life Success”
- Behind the Xperience
Live Entertainment
Vendors & More
who should attend?
This 3-day strategic business intensive is perfect for entrepreneurs looking to build a premium brand, package, promote and sell high-ticket offers, elevate their client experience, or scale their business to six/seven figures. If you want to increase your visibility, productivity, and profitability then…JOIN US LIVE!
IDEATION PHASE
You want to start a business but you don't know what to sell, who to sell it to or how much to charge.
GROWTH PHASE
You're in business but you want to generate more qualified leads and prospects in your business.
SCALING PHASE
You're a veteran entrepreneur looking to elevate your client experience and automate your processes.
HOTEL WASHINGTON
venue
Take in the Luxe Experience with the sights and amenities of the beautiful Hotel Washington in Downtown Washington, DC. Located just steps away from all your favorite DC attractions.
WHAT'S INCLUDED?
Personal, Business and Spiritual Growth & Development
TOPICS WE’LL DISCUSS:
Removing Money Roadblocks
RISE – Representing In Style & Excellence
The Confidence Loop: Belief in Action
Strategy & Coaching with Branding, Marketing & Sales Experts
TOPICS WE’LL DISCUSS:
Identifying Your Perfectly Aligned Client
Authentic Brand Storytelling
Money Making Marketing Campaigns
Sales Funnels Simplified
Creating Content that Converts & More…
Training Materials & Workbooks
30 Day Access to Our Mastermind Community
(2) Group Implementation/Coaching Calls
Some Meals Included
The Investment
Select the option that best suits your business needs. ONLY 30 SEATS AVAILABLE.
*Flexible Payment Options Available for A Limited Time Only*
VIP
- 3-Day Business Intensive
- Cocktail Reception
- Branding & Business Brunch
- Access to The Branding Suite
- Group Coaching Call (post-event)
Elite VIP
- Everything in VIP +
- 1-1 Brand Audit (pre-event)
- Personal Brand Photoshoot
- Speaker Intensive & Showcase
- "Behind the Brand" Feature
REGISTER TO ATTEND
To begin the registration process submit an application below. Our team will contact you with next steps.
REGISTER TO ATTEND
To begin the registration process choose your desired payment method below.
FAQ
Most frequently asked questions and event policies.
There are NO REFUNDS however you can transfer your ticket to another attendee on or before the transfer deadline of June 8th, 2022. After this date, partial credit will be given, which can be used toward The B. Xperience products and services.
For vendor and sponsorship opportunities email events@thebxperience.com
Friday & Saturday – Business Casual
Sunday – Polo Club Chic
Modern Luxury in the heart of DC! Luxe amenities and unparalleled sophistication come to life at Hotel Washington. Historically known for its roster of A-list guests – including famous politicians, and Hollywood starlets – Hotel Washington has been at the center of the action since 1917. Following a thoughtful renovation in 2019, it is now a beacon of modern luxury where old and new blend seamlessly. Toast to skyline views at the iconic rooftop lounge, VUE, and explore the city’s top attractions—just outside their doors. With the best of D.C. at your fingertips, their prime location is just steps from the Washington Monument/National Mall, African American History Museum, White House, Gallery Place, City Center and more.
Enjoy a discounted rate of $189/night for all BXP LIVE! guests and turn this weekend into a full-on retreat. To book email events@thebxperience.com for instructions.
meet your host
Jasmine O. Dyson is the ULTIMATE GIRL BOSS and the brains behind The Brand Xperience Lounge and Boss Up Girl Co. As a Brand Strategist and Marketing Consultant, she helps executive-level leaders, small to mid-sized businesses, and associations/nonprofits position themselves as the go-to authority in their industry, attract their ideal clients and automate their sales and marketing processes.
Using an artistic, yet strategic approach Jasmine serves as a marketing psychologist, bridging the gap between organizational goals and customer desires. She believes in fusing organic marketing strategies with the latest tools and tech to curate luxury client experiences that turn on-lookers and buyers into raving fans and followers.
Since 2016 she has been the creative genius behind some of the most impeccable brand transformations. From pharmaceutical campaigns to women’s empowerment initiatives, Jasmine has helped her clients authentically attract, convert and retain their ideal clients, customers, and members with ease. As an expert in client attraction, customer acquisition, and automation systems she can transform any emerging brand or veteran company into a magnetic marketing machine.
To learn more about Jasmine visit jdysonthebrand.com
To learn more about The Brand Xperience Lounge visit thebxperience.com
